CV NEWS FEED // A Christian pastor from Northern Ireland posted a now-viral video he said would have been more effective than the “He Gets Us” ad that played Sunday during Super Bowl LVIII.
Jamie Bambrick, the Associate Pastor of Hope Church Craigavon, presented his proposal on X (formerly Twitter) Tuesday.
Bambrick wrote that while the ad by “He Gets Us” was “perhaps well intentioned,” it “failed to convey anything of the gospel to the hundreds of millions who saw it.”
“Here’s my take on what they should have done,” he wrote, introducing a one-minute video he had made, titled “He Saves Us.” See the video below:
Bambrick called his video “The Christian Super Bowl Ad They SHOULD Have Made.”
Observers pointed out that, unlike the original “He Gets Us” ad, Bambrick’s video emphasizes the need for people to repent of their sins.
Allison Anton wrote in The Western Journal:
What the original “He Gets Us” ad neglected was how, yes, Jesus ate with prostitutes, tax collectors, and all manner of sinners and social rejects, but He didn’t give them a squishy “I’m OK, you’re OK” kind of affirmation.
When he healed or forgave someone, he said, “go and sin no more.”
“And that’s what Bambrick effectively captures in his version of the ad,” Anton added. “Jesus takes as we are, but he does not leave us as we are. He reaches us where we are to bring us to something higher, something better, which we see in the pictures Bambrick includes.”
The Federalist’s Jordan Boyd struck a similar tone.
“Jesus preached a gospel of radical repentance, not tolerance or acceptance of sin,” she wrote. “Yet the ‘He Gets Us’ video suggests that, to be Christ-like, Christians must kneel before sins.”
Boyd continued:
The “He Saves Us” mock-up, on the other hand, communicates the love of Christ without sacrificing the importance of sanctification. Followers of Jesus can’t continue in our old ways of unbelief, overindulgence, sexual immorality, or murder because we have been crucified with Christ and radically changed into morally righteous.
Multiple prominent Christians reacted positively to Bambrick’s ad on X.
Attorney Jenna Ellis proposed the creation of a “campaign to fund putting this ad up during the next Super Bowl.”
The Daily Wire’s Megan Basham was deeply moved by its message.
“This was perfect Jamie,” she wrote. “Crying in my office thinking of my own ‘former’ story.”
