Toyota Goes ‘Woke’

CV NEWS FEED // Conservative commentator Robby Starbuck recently reported that automotive manufacturer Toyota has been embedding “woke” policies into the company framework, in addition to funding and supporting a multitude of LGBTQ initiatives. 

Starbuck reported his findings on X (formerly Twitter), including:

• Toyota sponsored a drag queen program at a summer camp for kids identifying as LGBTQ+.

• Toyota opposes laws that ban sex changes for kids and funds groups who work to make sex changes legal for children and they worked with the @HRC to oppose these laws.

• Toyota openly supports “the equality act” which would allow men into girl’s bathrooms, sports and locker-rooms.

• Toyota funded the @HRC’s Time To Thrive Summit where they worked with the largest teachers union to push gender ideology into elementary schools.

• Donated to the HRC, the Trevor Project, Dallas Resource Center and Los Angeles LGBT Center and the Workplace Equality Summit — All supporters of child transitions. The Trevor Project features chat rooms where adults have been caught talking to kids about sexual kinks, how to transition, masturbation and more. They also have a quick exit feature to wipe the browser and hide the website from parents.  

• Funded many “all ages” pride events.

• Woke DEI trainings.

• LGBT Chamber of Commerce member.

• Preferential treatment for “diverse” suppliers.

• Hosted LGBTQ+ events at corporate.

• Created custom cars with a trans flag.

• ERG groups divided by race + sexual orientation.

• A total commitment to DEI policies.

• 100/100 CEI score from the HRC for 16 straight years which means that they pay for not only employee transitions but for children of employee’s to transition in states where it’s legal.

“To put it mildly, Toyota seems to have forgotten who their core customers are,” Starbuck wrote. “They depend on American families and Japanese families to buy their cars. It’s time to remind them who their customers are.” 

“I don’t think the values at corporate reflect the values many Toyota/Lexus owners have (with the exception of maybe Prius owners who probably like the woke stuff),” he continued. “Do Toyota/Lexus owners want the money they spend with Toyota to be used later by corporate to push an ideology that’s diametrically opposed to their own values?” 

Starbuck concluded by sharing appropriate Toyota contact information and calling on consumers to speak with a Toyota representative about the company’s controversial policies.