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CV NEWS FEED // President-elect Donald Trump’s victory in the 2024 election was made possible by the support of increased numbers of young men, Hispanics, and members of the working class, according to an analysis from RealClearPolling.
Trump reportedly won over young men, a demographic who has historically leaned Democratic, by deciding to augment his podcast appearances in the months leading up to the election. Podcasts have become popular with younger generations, with almost half of Americans aged 18 to 29 listening “at least a few times a week,” according to 2023 data from Pew Research.
Trump’s efforts paid off. “He stormed the podcast scene in a way no major presidential candidate had done before, garnering over 80 million views on YouTube alone across only five podcasts,” RealClearPolling reported.
His appearances on well-known podcasts, including The Joe Rogan Experience, gave him increased publicity in the form of “hundreds of millions of additional views,” RealClearPolling added. It also won him increased support, as the percentage of young men supporting Trump went from 41% to 49% between 2020 and 2024.
A similar percent increase occurred in Hispanics’ support for Trump, going from 32% to 46%. RealClearPolling attributed the change to concerns about inflation, as Hispanics were found in polls to be one of the racial demographics most concerned about financial and economic issues.
Trump also performed better among working class voters in 2024 than he did in 2020 or in 2016. Hillary Clinton won 53% of voters making less than $30,000 annually and 51% of those making between $30,000 and $49,000. In 2020, Joe Biden won 54% of voters who made less than $50,000 annually and 56% of those who made between $50,000 and $100,000 per year.
“However, in 2024, Trump flipped both income brackets, securing 50% support among voters making under $50,000 and 52% among those earning $50,000-$100,000,” RealClearPolling reported, attributing the shift to inflation and Trump’s attempts to ingratiate himself with unions.
RealClearPolling additionally noted that the shifts in the three demographics contributed to “the first Republican popular vote victory in 20 years,” adding that the likelihood of keeping their support will likely hinge on Trump’s ability to deliver on his promises regarding the economy.
